Do you want to offer convenient and cost-effective payment options on your WordPress website? Look no further than ACH (Automated Clearing House) payments, a bank-to-bank payment method in the United States. By accepting ACH payments, you can save on transaction fees compared to credit card or digital wallet payments. In this article, we’ll show you how to easily set up and accept ACH payments on your WordPress site.
Why Choose ACH Payments?
If you have a US bank account, accepting ACH payments can significantly reduce your transaction fees, especially for large payment amounts. For instance, the transaction fee for ACH payments via Stripe is just 0.8% per transaction, with a maximum cap of $5. In contrast, credit card or digital wallet payment fees can be as high as 2.9% + $0.30 per transaction. Even newer payment methods like Apple Pay charge a fee of 1.5%, almost double that of ACH.
Let’s consider an example. If a customer pays $100, the ACH transaction fee would be around $0.80, while the fee for the same amount via credit card or digital wallet would be $3.20. Similarly, on an $800 payment, the ACH transaction fee would be $6.40 compared to $23.50 for credit cards or digital wallets. As you can see, the larger the transaction amount, the more you save on payment processing fees.
Furthermore, accepting ACH payments can lead to higher customer retention and a reduced churn rate. Unlike credit and debit cards that expire, ACH payments ensure a continuous business relationship, even when cards are renewed. This feature helps you retain customers and maintain a steady revenue stream.
Accepting ACH Payments in WordPress
To accept ACH payments seamlessly on your WordPress site, we recommend using the WP Simple Pay plugin. As the best Stripe plugin for WordPress, WP Simple Pay allows you to set up one-time or recurring payments without the need for a shopping cart. Please note that the ACH payment option is available in the Pro version of the plugin.
Here’s a step-by-step guide to help you get started:
Install and activate the WP Simple Pay plugin on your WordPress site. If you need assistance, refer to our detailed guide on how to install a WordPress plugin.
Once the plugin is activated, the setup wizard will launch automatically. Click the ‘Let’s Get Started’ button.
- Enter your WP Simple Pay license key, which you can find in your WP Simple Pay account area. Click the ‘Activate and Continue’ button.
- Connect WP Simple Pay with Stripe, a popular payment gateway for ACH payments on WordPress. Click the ‘Connect with Stripe’ button.
Log in to your Stripe account and complete the connection with WP Simple Pay. Please note that Stripe requires websites to have HTTPS encryption. If your site doesn’t have an SSL certificate, refer to our step-by-step guide on how to obtain a free SSL certificate for WordPress.
After connecting your Stripe account, WP Simple Pay will prompt you to configure email options for payment receipts, upcoming invoices, and payment notifications. Enter your business email address and click the ‘Save and Continue’ button.
- In the final step of the setup wizard, you’ll need to create a payment form. Click the ‘Create a Payment Form’ button.
Setting Up a WP Simple Pay Payment Form
You can create a payment form using WP Simple Pay by following these steps:
Go to WP Simple Pay » Add New in your WordPress dashboard.
Choose the ‘ACH Direct Debit Form’ template from the available payment form templates.
- On the ‘General’ tab, you can rename the form and add a description if desired. Leave the other settings with their default values.
- Head to the ‘Payment’ tab and enter the price amount and label. Select whether it’s a one-time payment or a recurring subscription.
- Go to the ‘Form Field’ tab. The ‘ACH Direct Debit’ and ‘Card’ payment options are already selected for you. You can also choose additional payment methods for your checkout form.
- Preview your ACH payment form and click the ‘Publish’ button in WP Simple Pay.
Displaying Your ACH Payment Form on Your Website
To add your ACH payment form to your WordPress website, follow these steps:
Create a new page or edit an existing one in the WordPress content editor.
Add a WP Simple Pay block to the page and select your ACH form from the dropdown menu.
- Preview your page and publish it.
Now, you can visit your website to see the ACH payment form in action. Your customers will enjoy the convenience of ACH payments, allowing you to increase conversions and boost customer satisfaction.
Final Thoughts on Adding ACH Payments in WordPress
By implementing ACH payments on your WordPress site, you can provide your customers with a secure, cost-effective, and hassle-free payment method. Although WP Simple Pay is an excellent solution for accepting ACH payments without a shopping cart, other eCommerce platforms and plugins, such as Easy Digital Downloads and WooCommerce, also support ACH payments.
We hope this article has helped you learn how to accept ACH payments in WordPress. If you’re interested in additional WordPress-related content, check out our guide on website development costs and the best WordPress plugins to enhance your site. To stay updated with our latest articles, subscribe to our YouTube Channel, and follow us on Twitter and Facebook.
For more information about ProgramMatek, a leading provider of WordPress tools and solutions, visit ProgramMatek.
Let’s revolutionize your payment process with ACH payments on your WordPress site today!