Did you know that online retail sales in the US are projected to make up 23.6% of all sales by 2025? It’s no secret that eCommerce platforms like WooCommerce have been steadily growing each year. In this article, we’ll show you how to enhance your online store by integrating WooCommerce with Gravity Forms. With this integration, you can create advanced product selection forms, improve the user experience, and increase your revenue. Let’s dive in!
What is WooCommerce?
WooCommerce, created by Automattic, is a powerful WordPress plugin that transforms your website into a feature-rich online store. It is the most popular eCommerce solution, powering over 25% of the top 1 million eCommerce websites.
Compatibility between Gravity Forms and WooCommerce
Yes, Gravity Forms works seamlessly with WooCommerce! As the most flexible and robust form plugin for WordPress, many website owners choose to integrate Gravity Forms with their WooCommerce stores. The integration requires the installation of one or more plugins, but fret not! This guide will walk you through the entire process.
Benefits of Using Gravity Forms with WooCommerce
Gravity Forms empowers you to build versatile web forms using an intuitive drag-and-drop builder. With a wide range of field types and advanced features like conditional logic, integrating Gravity Forms with your WooCommerce store opens up exciting possibilities. You can add custom pricing to your products, create versatile product forms, add new products from the front end, and much more!
Here are a few more reasons why you should consider a Gravity Forms WooCommerce integration:
- Fundraising/Donations: If you’re running a charity, Gravity Forms can help you accept online donations through your website.
- Promoting Events: Gravity Forms is ideal for registering participants and selling tickets for events organized by your organization.
- Trips and Excursions: If you require users to fill out a sign-up form before making a payment, Gravity Forms is the perfect solution.
- Online Profile Registrations: For online directories or membership websites, Gravity Forms can be used to register new users after they make a payment.
If you need a more advanced form filling process for your WooCommerce store, Gravity Forms is the ideal solution.
Situations Where Gravity Forms and WooCommerce May Not Be the Best Fit
While Gravity Forms is a powerful tool, it can function as a stand-alone eCommerce solution itself. You don’t necessarily need WooCommerce to set up an online store. By installing Gravity Forms along with one of their payment add-ons, you can get started. However, if you plan to sell only a few small products, Gravity Forms may be a better fit.
For building platforms like Craigslist or online community marketplaces where users can list items for sale, Gravity Forms combined with GravityView is the perfect solution. GravityView is an add-on that displays form entries on the front end of your website, allowing you to showcase product listings in a searchable directory layout.
To learn more about what you can accomplish with Gravity Forms and GravityView, check out our “build it” guides on ProgramMatek.
Integrating Gravity Forms with WooCommerce using Product Add-ons
The powerful Gravity Forms Product Add-ons plugin enables you to create advanced product configuration forms and link them to your WooCommerce products. This integration allows you to leverage powerful Gravity Forms features such as conditional logic, custom pricing, and user inputs.
Once you’ve integrated Gravity Forms with WooCommerce, you’ll gain access to the following features:
- Use conditional logic on the submit button
- Control how prices are displayed
- Conditional pricing
- Support for over 25 different Gravity Forms field types
- Create multiple forms linked to different products
- Design multi-page product forms
The Gravity Forms Product Add-ons plugin is a game-changer if you need to capture detailed information from your customers. For example, if you sell jewelry with custom engraving or custom-built computers, Gravity Forms can handle these requirements. Even for charities or NGOs, you can allow users to donate a custom amount instead of a predefined one.
Adding Multi-page Product Forms to WooCommerce
The Gravity Forms Product Add-ons plugin also supports multi-page forms, which can significantly improve the user experience. By breaking up long forms into more manageable sections, multi-page forms load faster and don’t overwhelm users.
To create a multi-page form in Gravity Forms, simply add a “Page” field using the drag-and-drop editor. This field can be found under the “Standard Fields” tab. After adding the “Page” field, Gravity Forms will automatically insert breaks for start paging and end paging, making it easy to navigate the form.
Creating Custom Products with GS Product Configurator
Gravity Wiz, a certified Gravity Forms Developer, has launched their new product line called “Gravity Shop.” Their first product, “Product Configurator,” is an add-on that allows you to create custom product configurations for WooCommerce using Gravity Forms. This add-on also syncs purchase events across WooCommerce and Gravity Forms during checkout.
Adding a Gravity Form to the WooCommerce Checkout
The checkout process plays a crucial role in the buyer’s journey. A long and confusing checkout can lead to cart abandonment, which accounts for over 63% of all eCommerce shopping carts! While the Gravity Forms WooCommerce Add-ons and GS Product Configurator plugins allow you to add Gravity Forms to your product pages, they don’t replace the default WooCommerce checkout form.
However, you can still customize the checkout form in WooCommerce using add-ons like Checkout Field Manager. This add-on lets you collect additional user information and tailor the checkout process based on user roles.
Creating WooCommerce Products with Gravity Forms
With the Gravity Forms Advanced Post Creation Add-On, you can effortlessly create new products for your WooCommerce online store. This add-on comes with the Gravity Forms Elite license. To install it, go to “Forms” in your WordPress Admin menu, click on “Manage Add-Ons,” and scroll down to the Advanced Post Creation Add-On. Install and activate it.
To create WooCommerce products using Gravity Forms, follow these steps:
1. Create a Gravity Forms WooCommerce product form
After installing the add-on, build a product form that captures all the necessary information to create a new product in WooCommerce. At minimum, your form should have the following fields: Product Title, Product Description, Product Category, Regular Price, and Product Image. Embed the form on a page or post using the Gravity Forms embed shortcode or the Gravity Forms Gutenberg block.
Next, configure a Post Creation feed.
2. Configure the Post Creation feed
To set up a new Post Creation feed, go to the “Form Settings” page, select the “Post Creation” tab, and click “Add New.” Give your feed a name and set the “Type” to “Product.” Scroll down to the “Post Content” section and map the “Product Title,” “Product Description,” and “Featured Image” fields using Gravity Forms merge tags.
Since the remaining WooCommerce product fields are custom fields, you’ll need to map them manually by adding them one-by-one under “Custom Fields.” Set the “Product Type,” “Category,” and “Tags” as well. Click “Save Settings” when you’re done.
3. Start adding your WooCommerce products
After configuring the Post Creation feed, open your form on the front end and start adding new WooCommerce products to your store. Fill in the product information and click “Submit.” The Post Creation feed will automatically create a brand new product inside WooCommerce!
Importing Existing WooCommerce Products to Gravity Forms
In addition to adding new products, you can also import existing products from a CSV file to Gravity Forms. To do this, you’ll need the GravityImport plugin. This plugin allows you to import form entries and WooCommerce products from a CSV file, making it convenient for data migration or mass updating existing entries.
Take Full Control of Your Product Pricing
Once you’ve configured your Gravity Forms WooCommerce integration, you’ll have full control over your product pricing. The Gravity Forms Product Add-ons plugin offers various product pricing fields:
- Product: Display prices and product options using field types like Drop Down, Checkboxes, and Radio buttons.
- Quantity: Specify the quantity of a product to purchase.
- Shipping: Add a shipping fee to the order’s cost.
- Total: Display the total order cost, which dynamically updates as users select different product variations and shipping rates.
For advanced pricing, you can use the Gravity Forms Conditional Pricing Add-On by GravityWiz. It lets you define multiple pricing levels for individual products based on ordered quantities, allowing you to offer discounts using Gravity Forms. Create as many pricing levels as you need!
Configure Your Gravity Forms WooCommerce Integration Today
WooCommerce, the top eCommerce plugin for WordPress, combined with Gravity Forms, the most powerful form plugin, offers endless possibilities for your online store. With a Gravity Forms WooCommerce integration, you can add custom pricing, create versatile product forms, build configurable products, add new products from the front end, and more!
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